KNOW WHAT CONTENT
Is Working In Your Business
I help bloggers & course creators with measurable content plans that bring leads into their businesses.
chaos-free content creation
Creating content doesn’t have to take over your life–you can have a sanity-saving content plan!
How do I get noticed so I can help more people?
What can I do to be seen and stop being the world’s best-kept secret?
In the beginning, these are the questions I hear from clients. The quick answer (because I like to cut to the chase!) is to create a content plan so you know what to say, systematize it so you show up regularly for your audience, and measure the results.
From there? Start reaping the rewards of your hard work and get your audience off whatever platform they found you on and into your world.
how to work with me
content GPS intensive
The 30,000 overview you need for your business is where we begin. It helps you get clear on where you’re starting from, where you want to go, and how to get there by mapping out a content marketing action plan to grow your business.
I will audit your current content strategy, make recommendations for future changes, deliver a content measurement dashboard for your business, and provide Voxer access to me for 30 days for questions and strategy implementation.
Measure Your content ROI easily
Figuring out which Instagram post gained more leads for your business versus which LinkedIn article versus which guest appearance on a podcast–it’s not an easy task… unless you have a content measurement dashboard doing all the backend work FOR you.
Options vary from tracking the engagement level of your emails, to various social platforms, and more.
self-study content lab program
Ready to create client-attracting content with ease and (finally) get off the content creation hamster wheel?
You need a system and you need support and you get both inside Content Lab.
It’s the best of both worlds with a (brief!) self-study course and 1:1 support via Voxer or WhatsApp for your individual questions about your content plan.
for a full list of services I offer, visit my work with me page
kind words
“I sleep like a baby now.”
I went from panicking and literally losing sleep at night to understanding my prospective client. They could see themselves in–and really connected with my posts–and went to purchase my offer. I used that organic traffic knowledge to drop my cost to acquire a client by 75%.
-Dawn Wiggins, Divorce Coach
recent podcasts + articles
Content Hacking–What Is It And How You Can Use It
Should you be employing a content hacking strategy in your business? Hacking anything in the online world has a mixed bag of results. On the one hand, truly studying the ins and outs of another’s campaign can teach you a lot about the process, whether it’s copywriting, funnel-building, creating a challenge, or more. On the … Read more
Content Honeytraps with Deirdre Tshien #209
Are you looking for tips on how to create content that is both effective and engaging? You will learn how to create content that is both effective and engaging. Deirdre Tshien is the cofounder and CEO of Capsho, the world’s first AI-powered podcast copywriter. She is the author of Honey Trap Marketing, and host of … Read more
Why Facebook Ads Aren’t Dead: The Truth About Paid Marketing
Before we dive into why I’m not running ads right now, I want to call out a few things: none of the concepts in this article are new–most of them I’ve covered in more depth in other blog posts my experience with ads isn’t uncommon, but it’s also a sole example: please don’t construe this … Read more
The Know, Like & Trust Show
provides regular content on authentic, automated marketing for course creators, service providers, and bloggers.
Blog articles
cover similar topics–measurable content plans for course creators and bloggers and organic content strategy to ensure your hard-won content creation time is resulting in regular leads for your business.