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When Customer Service Hurts Your Brand

A few days ago, I had a bad morning. I had an email scheduled to go out at 7am. As I was sipping my tea latte that morning and going through my overnight email, I realized I didn’t see the newsletter email in my inbox. This newsletter was a big one for me – not only was I announcing my …

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Why the Fire?

I am not a music buff. I mean, I’m kind of famous for knowing most of the lyrics to a song, being able to belt it out in an off-key rendition nobody wants to hear, and still not knowing the name of the song or who sings it. So bear that in mind with the following story. After years of …

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Case Study: Danielle Louise Ross, Client Attraction Coach

I stand 100% behind my clients as part of their upleveling foundation. When you invest in a Brandscape Photo Experience, it’s a significant step in your business. But I’ve only done half the job when I deliver those photos. Implementing the photos on your site, in your social media branding, including them on blog posts and summits and webinars… that’s where you fan the flame and continue igniting your business.

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How to Use Canva: Creating Photo Graphics to Supplement Your Brand

Canva is just plain awesome. I’d like to point out that very simple statement has way more behind it than it first might seem. I own a full suite of Adobe products, including Illustrator and InDesign, the graphic designer’s go to havens for all things design. I own Photoshop, the photographer (plus many other professionals) backbone. And yet I still …

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Be Seen: Looking the Part & Being Authentically You

Despite guiding my clients on their own personal brands, I sometimes struggle with my own messaging. Yes, shocking, I know. But the reality is, no matter how good I am at helping others, I often find myself at odds with my own work. I create beautiful and meaningful photos of my clients, yet constantly need to improve my own. I …

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Case Study: Melissa Mattern, The Psychic Genius

It’s been four months since I photographed Melissa. In some ways, this post is long overdue. In others, it’s perfect timing. When I work with conscious entrepreneurs I hear a lot of barriers to a successful business. The biggest of these usually revolves around trust. How do they build trust from potential clients and contacts? How do they create a …

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If not art, what legacy will you create?

I’m not a hopeless romantic, nor a true Potterhead. I’m not a musicophile. I couldn’t even name more than one Bowie album. And to some this post may seem many days late, but it’s only over the weekend that I heard the news of Alan Rickman’s and David Bowie’s deaths. The world of art has suffered quite a public loss …

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2016: The Year of Branding UP

I declare 2016 to be the year of branding up. In fact, you’ll be seeing a whole lot of #brandup2016 around here. This isn’t a resolution. It’s a mantra. It is essential to honor your personal core values within your business. Particularly as a small business or in the solopreneur space, this can affect everything. You cannot work with clients …

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DIY Photo Workshop for business owners

For the first time ever, I’m thrilled to announce I’m holding a photography workshop. It’s for the everyday business owner, just like you. Branding is all about perception. When I photograph my clients, I show what it FEELS like to work with you. Potential clients will know who you are, like you, and trust you before even picking up the …