making waves in a crowded industry through personal branding

Making Waves in a Crowded Industry #025

making waves in a crowded industry through personal branding

I discuss how a criticism over a photo on Facebook spurred an entire idea on how to make waves, and why it’s important to do so in a crowded industry.

 

TOPICS DISCUSSED IN THIS EPISODE:

  • I tell a story about a not-potential-client not getting my work
  • The difference between your best client and a client you can help
  • The adjectives that light you up will turn away clients who don’t “get you”
  • The difference between criticism and constructive criticism and why that matters in branding
  • Being visible can be scary for two big reasons
  • I liken tribe building to email list-building advice
  • The first (and only?) homework assignment from this podcast
  • I give three examples of finding where your business can stake a claim
  • How to specifically call out the people you do (and do not) want to work with
  • If you’re not willing to stake a claim, your business is too watered down to survive

QUOTABLES:

As long as you are honest and you articulate what you believe to be true, somebody somewhere will become your enemy.Criss Jami

 

RESOURCES MENTIONED:

Stitcher | Google Play Music | Podcast Feed | How To Subscribe

LEAVE A RATING & REVIEW HERE

 

SPONSORED BY:

The Ignite Your Brand Quickfire Challenge

Music by Michael De La Torre. Thanks, Mikey!

Share this Post