Content planning for an online learning business (a business that offers signature courses, cohort-based programs, or transformational programs) isn’t complicated. Still, it also isn’t easy to implement in a day. You’ll find it’s much like creating your course content in the first place! You need a roadmap; it provides direction, guidance, and navigation to reach … Read more
“Discover the hidden harm of content templates and how to avoid it!” In this episode, you will learn: Listen to this episode on: Apple Podcasts | Spotify | Stitcher | Google Play | Amazon Music | How To Subscribe Highlights in this episode: [00:01:18] Why those 365 Days of Content Lists are killing your business [00:03:48] … Read more
In this episode of The Know, Like & Trust Show, we explore the difference between Cold and Warm content and how to create friction in your content to turn some people off and create more buy-in with your best client. In this episode, you will learn the following: Listen to this episode on: Apple Podcasts … Read more
If you’re an established course creator, you need to know about content marketing so you can build a warmer audience in the off-season (i.e. when you’re not launching!). I recently turned 40, and to celebrate, I’m giving away a big present to all of my loyal followers–a comprehensive guide to content marketing for established course … Read more
Do you find yourself: unseen, unheard, and unimportant because your content isn’t getting any attention; bored and frustrated because you’re not sure how to make your content interesting; and feeling untrustworthy and unsure because you don’t know how to come across as an expert? Then this episode is for you! You will learn: What is the difference between sticky … Read more
Get your business content organized and systematized for success! I’m here in this episode and blog post to explain how to organize and manage your content for business success. I suggest three key elements to make content creation a regular, easy part of your business: a content system, a content database and a strategy. I … Read more
Are you looking for tips on how to create content that is both effective and engaging? You will learn how to create content that is both effective and engaging. Deirdre Tshien is the cofounder and CEO of Capsho, the world’s first AI-powered podcast copywriter. She is the author of Honey Trap Marketing, and host of … Read more
If you’re feeling frustrated because you’re not ranking higher in search engines, then this episode is for you! SEO for your personal name? Yes, it’s a thing! Here’s how to do it: “Don’t let a Googling surprise happen to you.” I was at CEX a few months ago when I got a surprise. They gave … Read more
There are plenty of options when it comes to content creation, and I want to call out one important thing first… nothing is completely automated. Or at least, not if you want to sound like a real person, a real human, someone who deeply understands your best client and aims to serve them well, building … Read more
Hey there, everybody. Today on the Know, Like & Trust Show, we are discussing three different methods you can apply to your business for automated content creation. I will be sharing some of the best practices and resources I use, as well as their advantages and disadvantages, so you have clear guidelines when deciding what … Read more