3 Steps to a Content Marketing Strategy For Online Course Businesses

content strategy for course creators

Content planning for an online learning business (a business that offers signature courses, cohort-based programs, or transformational programs) isn’t complicated. Still, it also isn’t easy to implement in a day. You’ll find it’s much like creating your course content in the first place! You need a roadmap; it provides direction, guidance, and navigation to reach … Read more

Content Templates: Why They’re Harming Your Business #223

Content Templates: Why They're Harming Your Business

“Discover the hidden harm of content templates and how to avoid it!” In this episode, you will learn: Listen to this episode on: Apple Podcasts | Spotify | Stitcher | Google Play | Amazon Music | How To Subscribe Highlights in this episode: [00:01:18] Why those 365 Days of Content Lists are killing your business [00:03:48] … Read more

The Full Content Marketing Plan for Course Creators #220

content marketing for course creators

If you’re an established course creator, you need to know about content marketing so you can build a warmer audience in the off-season (i.e. when you’re not launching!). I recently turned 40, and to celebrate, I’m giving away a big present to all of my loyal followers–a comprehensive guide to content marketing for established course … Read more

Sticky Content & Monopoly Content: How To Balance Your Content Plan #212

Sticky Content & Monopoly Content: How To Balance Your Content Plan

Do you find yourself: unseen, unheard, and unimportant because your content isn’t getting any attention; bored and frustrated because you’re not sure how to make your content interesting; and feeling untrustworthy and unsure because you don’t know how to come across as an expert? Then this episode is for you!  You will learn:  What is the difference between sticky … Read more

The 3 Things You Need to Bust Through Content Planning #210

The 3 Things You Need to Bust Through Content Planning

Get your business content organized and systematized for success! I’m here in this episode and blog post to explain how to organize and manage your content for business success. I suggest three key elements to make content creation a regular, easy part of your business: a content system, a content database and a strategy. I … Read more

Content Honeytraps with Deirdre Tshien #209

Are you looking for tips on how to create content that is both effective and engaging? You will learn how to create content that is both effective and engaging. Deirdre Tshien is the cofounder and CEO of Capsho, the world’s first AI-powered podcast copywriter. She is the author of Honey Trap Marketing, and host of … Read more

3 Different Kinds of Content Automation You Can Use In Your Business Today

automate your content

There are plenty of options when it comes to content creation, and I want to call out one important thing first… nothing is completely automated. Or at least, not if you want to sound like a real person, a real human, someone who deeply understands your best client and aims to serve them well, building … Read more

Automating Content Creation: 3 Methods #204

content creation

Hey there, everybody. Today on the Know, Like & Trust Show, we are discussing three different methods you can apply to your business for automated content creation. I will be sharing some of the best practices and resources I use, as well as their advantages and disadvantages, so you have clear guidelines when deciding what … Read more