3 Steps to a Content Marketing Strategy For Online Businesses

content strategy for course creators

Content planning for an established online business (a business that offers services, signature courses, cohort-based programs, or transformational programs) isn’t complicated. Still, it also isn’t easy to implement in a day. You’ll find it’s much like creating your program content in the first place! You need a roadmap; it provides direction, guidance, and navigation to … Read more

Content Templates: Why They’re Harming Your Business #223

Content Templates: Why They're Harming Your Business

“Discover the hidden harm of content templates and how to avoid it!” In this episode, you will learn: Listen to this episode on: Apple Podcasts | Spotify | Stitcher | Google Play | Amazon Music | How To Subscribe Highlights in this episode: [00:01:18] Why those 365 Days of Content Lists are killing your business [00:03:48] … Read more

Conscious Launches with Sage Polaris #203


This week on the podcast, we’re talking with Sage Polaris, the Conscious Launch Strategist, and Copy Coach. She shares her story of creating a healthy launching environment around herself and her team. In addition, she explains the best organizational tips and tricks to succeed in your launching strategy. Do you ever feel like you’re doing … Read more

The Path to Becoming a Course Creator with Jess Rodriguez #178


Jess Rodriguez, owner of Freedom Driven Success is joining me today to talk all things time freedom and course creation. Jess is on an unapologetic mission to help purpose-driven businesses expand beyond a 1:1 reliant business model with scalable offers that allow them to amplify their impact and profit, all while enjoying the freedom they … Read more

More Content Does Not Equal More Value with Mike Gregga #176

This week on the podcast, we’re talking with Mike Gregga, course curriculum developer, about how to decide what information to focus on in a course, building credibility, and why a course will never make someone an expert on anything. Topics discussed in this episode: Why you shouldn’t automatically choose an evergreen course over a live … Read more

Evergreen Isn’t Just For Low-Priced Offers #153

Rose Radford is a Business Strategist and Wealth Coach, former McKinsey Consultant and speaker. I asked her to join me on the podcast so we could discuss the evergreen webinar model instead of the more traditional launch cycle most entrepreneurs find themselves in. Join us as we talk about a different way to run your … Read more

The Real Reason Your Last Course Failed

the real reason your course failed

Hey guys, today we’re going to talk about something that’s actually been on my content planner for about a year, the wheel of branding. And don’t let it scare you, it’s actually going to be a short, impactful article. It may just change the way you create info products and it certainly will help you … Read more

Designing a Course That Actually Teaches #133 with Katie M. Smith

designing a course that actually teaches

Britney talks with Katie Smith, a course creation coach. Katie brings her background in education and Understanding By Design to talk about creating digital info products that actually teach your students to create on their own. TOPICS DISCUSSED IN THIS EPISODE: The three steps in the Understanding By Design process The first question you need … Read more