Before we dive into why I’m not running ads right now, I want to call out a few things: none of the concepts in this article are new–most of them I’ve covered in more depth in other blog posts my experience with ads isn’t uncommon, but it’s also a sole example: please don’t construe this … Read more
Hey friends, I hope you guys are all enjoying a beautiful May springtime moment, wherever you are. I just got back from Phoenix where it was 90+ degrees. It’s really nice to break from the gray and cold, rainy Portland weather that we’ve become a little bit accustomed to lately. And actually, this was the … Read more
Hey there, everybody. Today on the Know, Like & Trust Show, we will be talking about what to do with your business when a crisis strikes. This episode will help if you prepare on time, and by that, I mean having business systems running and content strategy planned out. Also, maybe the most crucial non-business … Read more
Hey friends, today we’re gonna be talking about why content measurement is a problem. Is the problem in your business is a problem you need to overcome, is a problem even thinking about it? Yes, we’re gonna be covering all of those. What is a measurable content plan? I want to start by talking about … Read more
Hey there, everybody. Today on the Know, Like & Trust Show, we will discuss why you may not using an email marketing strategy effectively, but why it should be your focus. You probably have the email content mindset issue if you can relate to this problem. So please stick with me for the next few … Read more
Hey there, everybody. Today on the Know, Like & Trust Show we’re going to be talking about what a measurable content plan is and the content measurement problems you can run into while measuring your content through social media platforms. Topics discussed in this episode: What a measurable content plan is and the biggest problem … Read more
Hey everyone, I am actually really excited about the topic of today’s post. Recently I was at a conference, and in talking with one of the other attendees, I was asked this question, how exactly do you measure brand awareness. While that’s not necessarily the exact topic of what we’re going to talk about here, … Read more
Hey there, everybody. Today on the Know, Like & Trust Show, we will be talking about the importance of creating benchmarks and building a measurement marketing system for your business. I will also share a few significant examples to understand this crucial business strategy better. Topics discussed in this episode: How to build a great … Read more
I remember when I started The Know Like and Trust Show, way back in 2016, the tagline was “a show about exploring how to build your personal brand online,” and that, of course, is by building up your know like and trust factor. But today we’ll talk about how to grow your brand on your … Read more
1. Introduction: Online service providers (therapists, website designers, nutritionists) and coaches (anything from parenting coaches to divorce coaches to business coaches) often need a content strategy to generate leads. Without a measurable plan, it can be difficult to know what content is effective in attracting new customers. This article will outline a process for creating … Read more