visibility plus strategy equals money

 

The money formula you need to know as an online service business owner, especially in a year where new entrepreneurs are flooding the online business world.

TOPICS DISCUSSED IN THIS EPISODE:

  • Why being in a different niche doesn’t necessarily mean you have different problems
  • The need for more nurturing in today’s marketing climate
  • Why the things you WANT to be known for aren’t necessarily going to bring in the right clients
  • Systematizing and automating your marketing is a must for online businesses
  • Why generic content ideas are not just lazy, but can actually hurt your business and your ability to create content that would move you forward
  • The three steps to building visibility that actually gets you clients: getting their attention, building your KLT with them, and offering the right thing at the right time
  • Why this visibility formula is platform agnostic
  • Which visibility steps are dependant on your content
  • What Content Lab is and who it is for
  • The three “how” questions you need to ask if you truly want an online business

QUOTABLES:

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TO BUILD YOUR BRAND:

Britney has a variety of ways to work with her, from DIY digital courses for visibility and brand awareness, the Content Lab mastermind, all the way up to done-for-you complete business strategy solutions.

Music by Michael De La Torre. Thanks, Mikey!