content measurement

Hey there, everybody. Today on the Know, Like & Trust Show we’re going to be talking about what a measurable content plan is and the content measurement problems you can run into while measuring your content through social media platforms.

Topics discussed in this episode:

  • What a measurable content plan is and the biggest problem around content measurement
  • What content pieces are the best at creating leads
  • How funnel stats work and knowing what is important to track
  • Why social platforms do not allow us to see all the stats
  • What can be analyzed with the content measurement dashboard
  • The importance of setting up a content database 


Resources Mentioned

To Market Your Business Online:

Navigating how to market your service business online–especially when you’re moving from 1:1 services to a 1:many model–doesn’t have to be hard even when you have a lot of moving parts.

You just have to know where you’re going. The Biz GPS Intensive is the best way to get that 30,000-foot view of your business–and a concrete plan for the next six months.

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Music by Michael De La Torre. Thanks, Mikey!