Today’s episode is going to be a think piece that is short and sweet, we’re going to talk about how you can find your small business edge. As a small business owner, you have the opportunity to make a quick pivot when necessary when something isn’t working, so let’s talk about a few of those common quick shifts you can make today.

Topics discussed in this episode:

  • That advantage you have as a small business owner
  • How to address crickets in the conversation with your audience
  • Solving the problem of failing paid Facebook ads
  • What you should be looking at instead of vanity metrics when it comes to Instagram


Resources Mentioned

To Market Your Business Online:

Navigating how to market your service business online–especially when you’re moving from 1:1 services to a 1:many model–doesn’t have to be hard even when you have a lot of moving parts.

You just have to know where you’re going. The Biz GPS Intensive is the best way to get that 30,000-foot view of your business–and a concrete plan for the next six months.